Wildlearn is a specialised school designed to immerse children in the wonders of nature. This outdoor school believes that the best classroom has no walls; instead, it’s found in the forest trails, open fields, and riverbanks where kids can explore, learn, and grow.
The visual identity is rooted in nature, calm, and curiosity. With a palette of earthy greens, warm yellows and energetic oranges, it reflects the school’s commitment to well-being and outdoor learning.
Handwritten and clean sans-serif fonts balance warmth with clarity, while simple nature icons like leaves, paths, and trees, add a playful, organic touch.
Real, candid photos of children immersed in nature highlight authenticity and connection.
The overall look is soft, grounded, and inviting, expressing a space where children feel safe to grow, explore, and thrive.
Wildlearn is in the process of developing a cohesive and nature-inspired brand identity that reflects its values of exploration and well-being. This evolving strategy will include thoughtful design across:
• Website
• Social media design
• Printed brochures / newspaper
• Trifold leaflet
• Branded items such as bags, t-shirts, and mugs
So far, the visual identity has begun to take shape through the brochure, trifold leaflet, and branded bag.
